The future does not begin at some point - it begins with every conscious step that a company takes today. For the Hemminger Group, one such step was the sales training for department heads at the IHK Bildungshaus Grunbach - accompanied by experienced business coach René Czaker.
But there is more to this training than just traditional further training: it is a central component of the consistent implementation of the Vision 2030which is not only formulated at Hemminger, but actively practiced - with a clear focus on Strategic customer orientation.
Why customer focus is a central pillar of Vision 2030
The Hemminger Group's Vision 2030 pursues an ambitious goal: create significant added value for customers and thus at the same time Sustainable, profitable growth to secure the future. The focus here is not only on specialist technical expertise - but also on the ability to recognize customer needs at an early stage, actively advise them and offer individual solutions.
A guiding principle from the strategic orientation framework puts it in a nutshell:
"Our customers are at the center of everything we do. We want to create lasting trust through professional excellence and human proximity."
Particularly in a complex environment such as Geoinformation, geomatics and 3D scanning trust is a decisive success factor. Customers today not only expect precise data, but also a reliable, competent partner who understands processes, thinks ahead and communicates continuously.
Sales training at the IHK Bildungshaus Grunbach: A practical impulse for managers
The sales training with coach René Czaker was specifically geared towards the needs of managers in the specialist departments. It was not about classic sales techniques - but about, Integrate sales thinking into everyday project work. The content ranged from conversation strategies in a B2B context and active listening to specific methods for determining requirements and sustainable customer loyalty.
The focus was particularly on the role of department heads as Multiplier:insidewho anchor the mindset of customer orientation in their teams and pass it on.
From service provider to strategic partner: Hemminger in transition
The further training measure is an expression of a cultural change: Hemminger no longer wants to simply react - but to act as a Active project partner at eye level act.
In concrete terms, this means
- Involve customers as early as the conception phase
- Recognizing challenges early on and proactively proposing solutions
- Open, transparent communication across all project phases
- Taking responsibility not only for your own performance, but for the success of the overall project
This attitude is also a competitive advantage - especially in the Stuttgart area, where many customers work with complex infrastructure, energy and construction projects.
Added value for customers in the field of geomatics and surveying
What does Vision 2030 mean in concrete customer contact?
Speed and reliability in data collection and evaluation
Project support with a high standard of communication
Customized digital interfaces and tools
Expert advice on solutions outside the standard
Transparent pricing and project design
Customers sense that we are not simply processing an order - we have people working here who take responsibility and think along with us.
Sustainable growth through targeted further development of the teams
Vision 2030 is more than just a target definition - it is a Learning development process. The sales training was not a one-off impulse, but part of a strategic further training initiative.
Because Hemminger knows that only those who consistently develop their teams can inspire customers in the long term and make the company fit for the future.
Conclusion: Vision in action
With the sales training at the IHK Bildungshaus Grunbach, the Hemminger Group has taken another concrete step towards implementing Vision 2030. It shows:
Strategic customer orientation starts with attitude - and grows through targeted development.
In day-to-day work, a vision becomes reality - to satisfy customers, strengthen teams and secure the company's long-term future.